As the importance of wellness continues to rise, an increasing number of event planners are incorporating wellness elements into their events.
From fitness and mindfulness breaks to healthy food options, there are many ways to promote wellness at an event, but not all wellness is the same–attendees must be able to participate in a realistic way for it to be effective. In this blog, we'll explore five ways to add wellness to your event that people will actually enjoy. These suggestions range from physical activities to calming environments and resources, and they all aim to make wellness a fun and engaging part of your event.
Our top advice for adding wellness is this: Offer a range of wellness activities such as massage, acupuncture, mindfulness meditation, or aromatherapy. This will allow attendees to explore different types of wellness and find what works best for them. Plus, it adds a fun and interesting element to the event. By implementing this strategy your event will not only be a success, but attendees will leave feeling happier, healthier, and more connected.
Here are five ways we love to add wellness for deeper connection, well-being, and retention of information:
Start Strong, Build Community: The relationships attendees build at an event are often the most memorable takeaway. By creating space for attendees to build connections you create shared experiences that paint your event and/or brand in a positive light. By creating opportunities for intentional engagement right from the beginning you set the tone for your event. One of our favorite ways to do is with an interactive intention board where you can tie the purpose of the event to your audience. This activity allows guests to learn more about each other and find potential connections.
Add Opportunities for Movement: Encourage attendees to get up and move by offering fitness breaks or hosting classes such as yoga, Pilates, or even a dance party. This will not only break up the day but give them an opportunity to digest all the information they are taking in. If you don’t want attendees to have to change clothes you can do a short walk around the block (or hotel or conference center). Aside from physical benefits movement like this can benefit mental well-being by reducing stress and increasing endorphins.
Offer Healthy Food Options: One of the most important things you can do for an event is to have a variety of food options for people. The more fun you can make these foods the better! Consider offering juice cocktails or mocktails. Herbal tea blending table, a fresh coffee pop-up, or even a smoothie bar where attendees can build their own smoothie, sundae style, by choosing their own toppings. If your guests are hungry you risk them not retaining anything and feeling negatively about the event. Having nutrient-dense food options easily accessible will not only make attendees feel better physically but also increase their energy and mental focus.
Create a Calming Environment For Brain Breaks: Consider a break-out room with soft lighting, calming music, and greenery to create a peaceful and soothing atmosphere. We often add massage, snacks, and even soothing activities like floral bouquet-making or DIY bath salt bars to these rooms. Rooms like this allow your attendees to recharge and reset, prepping them to engage more deeply afterward. This is also where we mention having prayer rooms to accommodate religious participants and nursing rooms for mothers that have taken time from their children and may need to pump.
Provide Wellness Resources: Offer attendees resources such as self-care tips, meditation guides, or information on local wellness providers. This will empower them to continue their wellness journey even after the event has ended or at their own pace during the event. To learn more about TRILUNA conference series and how it can be added to guest hotel rooms email us at Hello@TRILUNAwellness.com.
The way we gather matters and the old way of gathering is no longer adequate. Attention spans are down, overwhelm is up, and small talk needs to be more intentional. Incorporating a variety of wellness activations is an excellent way to enhance your event's overall wellness focus. By offering a range of activities and resources, attendees will have the opportunity to try new things and find what works best for them, ultimately leaving them feeling happier, healthier, and more aligned with your brand or mission.